Digital Marketing Account Manager

Folkestone - Kent, Hybrid.

£29,000 - £39,000 DOE

Our client are a distinguished business with a strong presence across the UK and Europe, poised for rapid growth in the coming years. They are seeking an Account Manager to join their dynamic team and play a pivotal role in their ascent to new heights!

The ideal candidate will embody the qualities of a strategist, a brand advocate for our client, an adept relationship builder, and a proficient project overseer. You will lead, cultivate, and refine digital strategies for clients, ensuring their execution meets the highest standards through seamless collaboration with departmental teams.

Your proficiency in communicating Search (SEO/PPC/Content) concepts will be paramount. You will be entrusted with managing a diverse portfolio of clients spanning various industries, and will also be responsible for nurturing a team of strategists, encouraging them into future leaders in strategic account management.

BENEFITS:

• Swift decision-making from management
• Empowered autonomy in your role
• Flexible work arrangements
• Healthcare cash plan, encompassing dental, optical, and other services, as well as referrals, and 24/7 access to medical professionals and counsellors
• Discounts and cashback on shopping
• Complimentary lunch, beverages, and snacks
• Lively office environment with games, a bar, and sports facilities
• Regular training, conferences, and opportunities for external education
• Social events and outings
• Pension (salary sacrifice)
• Christmas and Summer Parties
• Involvement in charitable activities
• Birthday leave
• Financial advisory support
• Additional benefits post-probation:
• 10 days paid sick leave
• Unlimited holiday
• Profit-sharing opportunities

The Role:

• Translate clients' business objectives into a well-defined strategy, leveraging their comprehensive approach while establishing measurable KPIs for performance evaluation.
• Maintain oversight of external KPI targets, ensuring monthly targets are met and taking accountability for performance.
• Collect and analyse metrics to furnish actionable insights to both clients and internal teams. Verify the correctness of the strategy and ensure that the tactics employed by the entire client team are making significant strides across all available channels.
• Engage in client communication, from team recommendations to addressing client queries, ensuring alignment with best practices and their digital strategy and objectives.
• Craft strategic digital roadmaps, gaining buy-in from client contacts at all organisational levels, from C-suite stakeholders to digital marketing executives.
• Deliver comprehensive Business Reviews that identify opportunities for cross-channel collaboration.
• Establish regular in-person meetings with clients.

About you:

• A fervent interest and aptitude for Digital Marketing.
• A commitment to excellence in every interaction between SGM and clients.
• Results-oriented mindset.
• Certified in Google Analytics & Google Ads.
• Proficiency in utilising tools like Google Analytics, Google Ads, Screaming Frog, SEMRush, AWR, and Google Search Console.
• Outstanding communication and presentation skills.
• Demonstrated organizational prowess, enabling you to devise and present detailed proposals and execute campaigns within designated timelines and budgets.
• A proven track record in managing client demands, encompassing both the planning and execution of multi-disciplinary campaigns, as well as ad-hoc tasks.
• A collaborative team player, ready to work in tandem with colleagues to conceive multi-discipline campaigns.
• Capable of aiding in the creation of sales collateral as needed, and attending pertinent pitch meetings.

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